Don’t Sell Me, Tell Me is a short book encouraging business owners to use stories as part of their marketing toolbox. These ideas are reminiscent of what Lisa Cron says in Wired for Story, but reworked for a business audience. Koorhan says: We are predisposed to learn from stories. “Tell me a story” is a …
Email Lists Made Easy by Kristen Oliphant is a short and easy to read yet comprehensive introduction to the importance of email lists for authors. In the book, Oliphant takes readers through: Why we should have an email list (because it’s OURS). Choosing an email service. She recommends ConvertKit, but I think MailChimp or MailerLite …
If you read my post last week, you’ll know that on Monday 4 March 2019 I’ll kick off my annual March Marketing Challenge: Kick-Start Your Author Platform. This is the third year I’ve run the challenge, and it’s been great to see writers take their first steps to building an online platform. As part of …
I’ve been busy building websites. The demise of Google+ has meant we’ve created a new WordPress-based site for Australasian Christian Writers, and I’m now doing the same for International Christian Fiction Writers. And I still need to review my own sites … I’ve been reminded that building your author website is a lot easier if …
I recently completed a manuscript assessment for a new client. After I’d given her my feedback (a lot of feedback), she emailed back with a number of questions. One stood out: Is My Manuscript Good Enough to Publish? Easy answer: yes. The advent of ebooks and print on demand (POD) technology means everything is publishable. …
I’m a member of American Christian Fiction writers. I’m not sure if it’s the biggest organisation for Christian writers, but it’s certainly one of the biggest. And it’s not just Americans, despite the name. One of the benefits of ACFW membership is a free monthly online training course covering some aspect of writing, publishing, or …
Over the last three weeks we’ve looked at trade publishing, publishing through a small press, and self-publishing. Any of those can be good options for authors, depending on your genre, writing, and aspirations. Today we’re looking at a path to publishing that is rarely a good option for the author: vanity publishing. That’s because vanity …
By Iola Goulton @iolagoulton Over the last two weeks, we’ve looked at two paths to publishing: working with an agent to attract a major trade publisher, and publishing through a small press or micropress. This week we are looking at the third option: self-publishing. These, along with affordable print-on-demand (POD) services mean no author needs …
Last week I talked about traditional publishing, specifically discussing large publishers. This week I’m looking at another area of traditional publishing: the small press. Small presses and micropresses follow the same business principles as the major traditional publishers. Small presses take on the full financial responsibility for publishing and distributing the book, although you’re less …
When new writers ask how to get published, they’re usually asking how to get published by a traditional royalty-paying publisher, one who will get their books in bookshops. What they often don’t know is there are other ways to publish—and there are “publishers” who prey on newbie writers. It’s important for all writers to know and …
